
Champions in 3 Breeds at 2025 Wisconsin Spring Show
MilkSource Genetics captured the top prize in three of the four breeds it exhibited at the Midwest Spring National Show.
Milk Source was founded in 1994 by Jim Ostrom, John Vosters and Todd Willer, each from multi-generational Wisconsin farm families. A small 30-cow dairy started in 1965 by John’s parents in Freedom has evolved into a family of farms across Wisconsin and the Midwest.
Our credo is “Sustainability Starts Here,” and we walk our talk. “Sustainability” remains both a goal and a process, encompassing superior environmental management, wildlife protection, herd health, food safety, resource conservation and more.
Competitive pay, benefits and other amenities are only the beginning. Individuals who want a career — not just a job — in agriculture join our team because we offer enough pathways to accommodate their ambitions. We take pride in developing our team members into future leaders.
Consumers have grown increasingly disconnected from their food chain. We want to change that: Our tour program brings thousands of visitors to our farms annually. Through education and transparency, our guests come to better appreciate the scope and science of modern herd care.
In 2014, Milk Source was named the “Innovative Dairy Farm of the Year.” In 2020, we were World Dairy Expo’s “Dairy Producers of the Year.” In between and since, we’ve been honored for our Environmental Sustainability efforts, Diversity & Inclusion programs, Family Business leadership and more.
Providing the best possible care and fostering a healthy environment for every single animal is at the heart of what we do 365 days a year. We accomplish this by seeking out professional and conscientious team members, developing their skills, leveraging world-class technology and adhering to top-tier standards of cow wellness and comfort. Our herd deserves nothing less.
We embrace an expansive definition of “Sustainability.” It’s both a goal and a process. It’s embodied in how we treat the environment in which we live, the animals in our care, the team members we employ and the communities we call home. We are continuously investing in new processes, partnerships and improvements that will foster a vibrant quality of life today and tomorrow.
Milk Source farms strive to be good neighbors in our hometowns. We work alongside local food pantries, service groups, emergency service providers and other organizations to ensure the continued vitality of our communities. We foster agricultural transparency by offering free tours to our neighbors, local residents and their guests as well as sponsoring larger-scale public events, such as our annual “Salute to Dairy Nights” with Minor League Baseball’s Wisconsin Timber Rattlers.
From world-class show cows to exciting community partnerships, stay up-to-date with what’s happening.
MilkSource Genetics captured the top prize in three of the four breeds it exhibited at the Midwest Spring National Show.
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Milk Source is a growing dairy enterprise with farms and affiliated operations in Wisconsin and the Midwest. We strive to provide a safe and respectful work environment for our team members. We believe that “sustainability” means taking good care of our people, our animals and our home communities.
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